A strategic cooperation agreement between the extrusion divisions of Battenfeld and Chinese processor Hebei B&S Group Co. Ltd., will advance their mutual business interests in the People’s Republic of China. The agreement was signed during the Chinaplas exposition in Beijing last December by Zhou Shan, chairman of Hebei B&S Group (HBS), and executives of the Battenfeld extrusion divisions - Battenfeld Gloucester Engineering, Gloucester, MA, which manufactures film, sheet, and foam extrusion equipment, Battenfeld Extrusionstechnik, Bad Oeynhausen, Germany, and Battenfeld Chen Extrusion Systems, Shunde, People’s Republic of China, a manufacturer of film, sheet, pipe, and profile lines.
Under the agreement the Battenfeld companies designate HBS as a key account and share with the company new designs in extrusion equipment, information on emerging applications worldwide in flexible packaging and pipe and profile, provide technical advice on product development, and keep the processor apprised of global trends in polymer consumption and other relevant market data that can be used to help develop business in China. Battenfeld will also provide HBS with regularly scheduled sales and service calls, training, and technical seminars.
HBS makes the Battenfeld companies preferred vendors for extrusion equipment and will inform them about future projects so they may submit proposals for equipment and technical support. The processor will also share information with Battenfeld on market trends in China for flexible packaging and pipe and profile, product requirements of its end-user customers and other market information, and technical feedback on equipment performance and process needs that can be used in the engineering of extrusion systems.
The Battenfeld companies have been doing business with the Hebei B&S Group for some time. Among the equipment installed are blown film and cast polypropylene sheet lines from Battenfeld Gloucester, several PVC pipelines from Battenfeld Extrusionstechnik, including socketing units, as well as polyethylene pipelines and PVC window extruders. Battenfeld Chen Extrusion Systems has supplied pipe extrusion and multilayer blown film lines to the group.
‘This agreement is extremely significant to the development of business in China for both Hebei B&S Group and Battenfeld,’ says Bill Joyce, Battenfeld Gloucester’s Director of International Business for Asia. ‘Hebei B&S Group has the opportunity to develop a close relationship with Battenfeld Gloucester Engineering, Battenfeld Extrusionstechnik and Battenfeld Chen Extrusion Systems that will give it a huge competitive advantage in extrusion technology and product development. Battenfeld gains greater insight into the product and process needs of China’s growing extrusion business, which will enable it to design more competitive machines for the market.’
‘The deal is all the more notable’, Wolfgang Studener, President of Battenfeld Extrusionstechnik, says, ‘because it affirms the leadership position that Battenfeld has attained in the People’s Republic of China. In the past several years Battenfeld has gone from being a new entrant in China to the No. 1 supplier for a major processor. Our progress in this market demonstrates the competitive advantages of our equipment and technology, and the commitment we bring to customer support and satisfaction.’