Deceuninck: Launch of wood plastic composite profiles in Europe
Deceuninck is to launch its new Twinson wood plastic composite (WPC) profile in Europe during the second half 2005. The material is a PVC-wood fibre composite, different from the PE composite deck and rail product that is currently marketed in the US by Deceuninck, together with Alcoa Home Exteriors, under the Oasis brand name. The European product has been tailored to European tastes, with different aesthetics and surface finish compared with the US product. It will also be targetted at different applications.
Deceuninck started full speed production of WPC decking in the US in the second half 2004 on two new extruders in Monroe, Ohio, a facility acquired by Deceuninck through the acquisition of the former Dayton Extruded Plastics from Alcoa in 1997. In its latest financial results, Deceunick’s turnover rose 5.7% to E296.6m in the first half of 2005. Poland, and saturated markets in Germany and the UK, were the only areas where there was no sales growth.